Photo Impact Checklist

Maximize the impact of your photos

A great photo only helps if people see it. Updating a few profiles is a start, but for real impact, consistency is key.

Use this checklist to update your most visible platforms first, then work your way through the rest. A cohesive image across every touchpoint builds trust and reinforces your brand.

Top 5

  1. Website, Online Store, or Lead Capture Page
    Make a strong impression where it matters most: as potential clients are ready to take action.

  2. Social Media Profiles
    These are often your most visible platforms. Update your profiles with high-quality images that capture attention and elevate your personal or professional brand.

  3. Professional Networks
    Whether it's LinkedIn or other career-focused networks, your profile image makes a lasting impression with colleagues, clients, or recruiters.

  4. Email Avatar
    Your photo appears on every email you send. A professional, up-to-date image helps reinforce your brand with each communication.

  5. iPhone/Android Contact Info
    You can choose the image people will see when you call or message them.
    Here’s how to do it on iPhone and how to do it on Android.

Full List

Advertising:

  • Digital ads (Facebook, Google, Instagram)

  • Print ads (magazines, newspapers)

  • Business Cards

Email

  • Email profile picture

  • Email signature

  • Email newsletters

Payment Apps

  • Zelle, Venmo, PayPal, Stripe, etc

Press Kits & Media Kits

  • Press releases

  • Podcasts, webinars, speaking engagements, workshops, and panels

  • Guest appearances or collaborations

Product Listings:

  • Add a human touch to websites like Etsy, Shopify, or Amazon

  • Online courses and workshops

Professional Documents

  • Resume or CV

  • LinkedIn Profile
    Profile photo, banners, articles

  • Proposals/Pitches
    Client proposals, partnership decks

  • Presentations:
    Branded slide decks for talks or webinars

Social Media

  • Profile photos (LinkedIn, Facebook, Instagram, Twitter/X, LinkedIn, TikTok)

  • Cover photos/banners

  • Share as posts


Website

  • Home page banner

  • About Us page

  • Blog post thumbnails

  • Contact page

  • Team or staff bios